Why we decided to hire a specific content writer

And how this translates to anything

January 07, 2025

Welcome to The Revenue Generator

Hey there, it’s Harris!

Welcome to the Revenue Generator where I (usually) share 1 tactic each week that you can implement to help you generate more revenue.

This week will be a bit different.

Often in this newsletter, I talked about what it’s like growing https://linked-revenue.com/ and that’s what I’ll be doing today.

We are growing and recently decided to hire a few content writers.

Here’s how we decided which one to bring on.

Let’s dive in.

Today’s Topic - How we decided who to hire

It's amazing how a little piece of work upfront can make a huge difference.

We just interviewed 10+ people for a content writer position at our company.

1 of those 10 sent us a sample of LinkedIn posts she would write for one of our clients.

We asked for a writing sample for each.

The easy way out was to send something they'd already done.

The harder route that actually got our attention was to write a post for one of our clients.

She was the one who got the job.

She proved she could do the job and do it well.

It definitely took her longer than it took everyone else but to me, that was a very good indicator of the type of worker she will be.

How we can work together:

  1. LinkedIn Partnership for Executives - We help Executives generate revenue from LinkedIn and we are taking on new clients in February. If you are interested in working with us, apply here https://docs.google.com/forms/d/e/1FAIpQLScAHqdtwzCi-JIpcPkAEssdzV0C_l4k_eNKfFvV8edCLekxOg/viewform

  2. LinkedIn Workshops for Sales Teams - I have 12 presentations booked for 2025 and am so excited to be growing this part of our business. If you lead a group of sellers and are interested in a workshop/presentation on how they can better use LinkedIn as a sales tool, reply back to this email.

  3. Get Started with LinkedIn - Join 597+ individuals who have purchased this playbook to create content that sells on LinkedIn. This is the system I’ve used to help Executives generate over $2M from LinkedIn. https://hfanaroff19.gumroad.com/l/linkedinplaybook

    Book time to discuss any of these here https://calendly.com/harris-activate/linked-revenue-conversation.

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