Welcome to The Revenue Generator

Hey there, it’s Harris!

Welcome to the Revenue Generator where I (usually) share 1 tactic each week that you can implement to help you generate more revenue.

I speak with a lot of business owners who generate new sales from referrals. And about 99% of those owners don’t have a specific system to be intentional about generating new referrals.

LinkedIn is the best tool to help you do this. I want to share an approach we’re seeing a lot of success with.

Let’s dive in.

Today’s Topic - How to use LinkedIn for Proactive Referrals

Being proactive with referrals is the most underrated sales opportunity right now.

It's really, really, really hard to get someone to respond to a cold message. Whether or not you are using AI, everyone thinks it's an AI generated message and so I think replies are down across the board on cold outreach.

So now, you need to rely more on people you know to make intros. But most people are really busy and aren't constantly thinking about ways they can help you. So you need to make it easy for them.

Here's something we're doing and seeing a lot of success with.

1. Identify the industry and title you want to go after

2. Filter for your first degree connections in that industry (not just for that title but overall first connections), click save (List 1)

3. Create another search with the the title and industry you're looking for, click save (List 2)

4. The goal now is to ask List 1 if they can introduce you to List 2

5. BUT you need to offer to script the email for list 1 AND make sure this is going to be value add for list 2, not just a sales pitch

We're having a ton of success doing this with our clients on a consistent basis.

Try it out and let me know what you think.

How we can work together:

1. Executive Demand Gen Partnership - We help Executives generate revenue from LinkedIn. If you are interested in working with us, apply here https://docs.google.com/forms/d/e/1FAIpQLScAHqdtwzCi-JIpcPkAEssdzV0C_l4k_eNKfFvV8edCLekxOg/viewform
   

2. LinkedIn Workshops for Sales Teams - If you lead a group of sellers and are interested in a workshop/presentation on how they can better use LinkedIn as a sales tool in 2026, please send me a note. These are very tactical and hands-on workshops.

3. Get Started with LinkedIn - Join 733+ individuals who have purchased this playbook to create content that sells on LinkedIn. This is the system I’ve used to help Executives generate over $10M from LinkedIn. https://hfanaroff19.gumroad.com/l/linkedinplaybook
   
   

   Book time to discuss any of these here https://calendly.com/harris-activate/linked-revenue-conversation.

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