Welcome to The Revenue Generator

Hey there, it’s Harris!

Welcome to the Revenue Generator where I (usually) share 1 tactic each week that you can implement to help you generate more revenue.

I am spending a lot of April and May getting together with people in person.

If you’ve followed me for some time you know how much I believe in the power of meeting people in person.

And what I love about LinkedIn is that it is a place where you can make an initial connection with the goal of then meeting them in person.

Last week, I got a chance to present to 30+ CEOs on how they can better use LinkedIn.

Here are the major takeaways.

Today’s Topic - The Major Takeaways from Talking with 30+ CEOs about LinkedIn

I had an incredible time presenting at the Maestro Group Conference last week on "Leveraging Your Network for Top of Funnel"

We had a great discussion about how Founders can best utilize LinkedIn.

A few points that I shared that seemed to resonate with the audience:

1. 1% of LinkedIn users post monthly. Even with AI making it easier, there is still a HUGE opportunity here

2. The goal of LinkedIn is to take someone from an ice-cold relationship to a bit warmer. The goal isn't to mass blast trying to sell people.

3. The best type of content is something only you would say. Put your own spin on a podcast or an article. Share what YOU are hearing with prospects/clients

4. Our goal at Linked Revenue, when we work with an individual or organization, is different from traditional marketing. Our metrics for success are conversations with your ICP

5. The longer you do this, the more it compounds. The goal is to become known as the person in your industry. This happens with consistent thought leadership content for 6+ months.

How we can work together:

1. LinkedIn Partnership for Executives - We help Executives generate revenue from LinkedIn and we are taking on new clients in April. If you are interested in working with us, apply here https://docs.google.com/forms/d/e/1FAIpQLScAHqdtwzCi-JIpcPkAEssdzV0C_l4k_eNKfFvV8edCLekxOg/viewform
   

2. LinkedIn Workshops for Sales Teams - I have 22 presentations booked for 2025 and am so excited to be growing this part of our business. If you lead a group of sellers and are interested in a workshop/presentation on how they can better use LinkedIn as a sales tool, reply back to this email.

3. Get Started with LinkedIn - Join 623+ individuals who have purchased this playbook to create content that sells on LinkedIn. This is the system I’ve used to help Executives generate over $4M from LinkedIn. https://hfanaroff19.gumroad.com/l/linkedinplaybook
   
   

   Book time to discuss any of these here https://calendly.com/harris-activate/linked-revenue-conversation.

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