Takeaways from meeting with 350+ Insurance Producers

There's a lot of opportunity

March 11, 2025

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Hey there, it’s Harris!

Welcome to the Revenue Generator where I (usually) share 1 tactic each week that you can implement to help you generate more revenue.

Last week I was in Dallas where I got the chance to present to 350+ Insurance Producers on how they can better use LinkedIn.

Here were my takeaways

Today’s Topic - Takeaways from meeting with 350+ Insurance Producers

I had a great time last week doing several presentations for the Insurance Producers from IMA Financial Group, Inc.

This group is near and dear to my heart as I've had the opportunity to present to them now 3 different times in 3 different cities.

We talked about ways that Insurance Producers can better use LinkedIn as a business development channel.

There were so many examples of Producers utilizing the tool to book new meetings, stay in touch with their network, and build new centers of influence.

There are 4 modes of business development:

  1. In Person (always the best)

  2. Phone (nobody wants to do it)

  3. Email (over-utilized and impossible to stand out)

  4. Social Selling (LinkedIn)

Most people aren't taking enough advantage of social selling.

And LinkedIn is such an underrated tool from a sales perspective and I love traveling around the country to deliver this message.

I absolutely love the culture they have at IMA and it's been great meeting so many people.

As a Founder of a 12-person company, it's nice to experience the energy of a several hundred-person sales organization.

And here’s me with a buddy from IMA who is absolutely crushing the social selling game!

How we can work together:

  1. LinkedIn Partnership for Executives - We help Executives generate revenue from LinkedIn and we are taking on new clients in April. If you are interested in working with us, apply here https://docs.google.com/forms/d/e/1FAIpQLScAHqdtwzCi-JIpcPkAEssdzV0C_l4k_eNKfFvV8edCLekxOg/viewform

  2. LinkedIn Workshops for Sales Teams - I have 20 presentations booked for 2025 and am so excited to be growing this part of our business. If you lead a group of sellers and are interested in a workshop/presentation on how they can better use LinkedIn as a sales tool, reply back to this email.

  3. Get Started with LinkedIn - Join 621+ individuals who have purchased this playbook to create content that sells on LinkedIn. This is the system I’ve used to help Executives generate over $4M from LinkedIn. https://hfanaroff19.gumroad.com/l/linkedinplaybook

    Book time to discuss any of these here https://calendly.com/harris-activate/linked-revenue-conversation.

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