Welcome to The Revenue Generator

Hey there, it’s Harris!

Welcome to the Revenue Generator where I (usually) share 1 tactic each week that you can implement to help you generate more revenue.

The time between Thanksgiving and Christmas can be BRUTAL for those trying to generate new business.

Everyone has Q4 goals they are trying to hit but most prospects are saying “let’s touch base on this in the new year.”

This tactic may not help with that, but it will set you up for a successful 2025.

Let’s dive in.

Today’s Topic - A business development tactic to use around the holidays

For the last 5 years, every day on the day before Thanksgiving, I've spent 6-8 hours on this one activity.

I go through my contacts (I check my phone, emails, our CRM, etc.) and check in with ~100 people that I haven't in a while.

Something casual like

"Hey XXX, wanted to wish you and your family a wonderful Thanksgiving holiday. [Insert a sentence or two that is specific about our relationship]. Let me know if I can ever do anything to be helpful for you."

I love things that everybody has in common and using that as an excuse to reach out and deepen a relationship.

Thanksgiving and holidays that everyone (or at least everyone in your country) celebrates are a great excuse for that.

How we can work together:

1. LinkedIn Partnership for Executives - We are currently oversubscribed for our LinkedIn Agency services, but as we continue to scale our team, we are opening a wait list with the expectation of bringing on additional clients starting in January. Apply here https://docs.google.com/forms/d/e/1FAIpQLScAHqdtwzCi-JIpcPkAEssdzV0C_l4k_eNKfFvV8edCLekxOg/viewform to put your name at the top of the list!
   

2. LinkedIn Workshops for Sales Teams - I have been doing in-person and virtual workshops for sales teams to help them understand how they can best use LinkedIn to generate new business opportunities.

3. Get Started with LinkedIn - Join 579+ individuals who have purchased this playbook to create content that sells on LinkedIn. This is the system I’ve used to help Executives generate over $2M from LinkedIn. https://hfanaroff19.gumroad.com/l/linkedinplaybook
   
   

   Book time to discuss any of these here https://calendly.com/harris-activate/linked-revenue-conversation.

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