Welcome to The Revenue Generator

Hey there, it’s Harris!

Welcome to the Revenue Generator where I (usually) share 1 tactic each week that you can implement to help you generate more revenue.

Today is a bit different than the norm.

The majority of our focus is on business development, but a lot of our clients have kids that are in college and/or graduation soon, so I’ve been one off talking a lot about the strategies for them to get a job using LinkedIn.

Let’s dive in.

Today’s Topic - How to use LinkedIn to get a Job

If I were a soon to be college graduate looking to get a new job, here are 5 things I would do on LinkedIn:

1. Use Sales Navigator's free trial to map your alumni network.

Filter by your school, your target city, and your target industry. I'd specifically target alumni in the city and industry I want to break into. You'll be surprised how many people show up that you never knew existed. Even a school like Florida State turned up 134 people in New York in insurance alone.

2. Don't limit your outreach to people in your exact role.

Don't just segment by sales or your target function - reach out to anybody, because anyone can connect you. Once you get a foot in, they'll say "let me talk to the person who hires salespeople, this could be a good person for you."

3. Lead every message with your shared connection.

Your first sentence should be your school. Something like: "Florida State new graduate, looking to get into insurance sales. Here's a little bit about my background. Would love to hear about your experience in the industry." You'll have by far the highest success rate with alumni. I'd potentially reply to someone who said they went to my school, versus a random person, I wouldn't reply.

4. A/B test your connection requests — with a note vs. without.

Try 20 where you send a blind connection, then check three days later - whoever accepted, send them a message. Then try 20 where you include a note upfront and see which has a higher hit rate. For sales, I know connection with no message works better, then a week later, hit them with a message once you're already connected. That works better in sales. But for informational interviews? Test it. Let the data decide.

5. Never waste your InMail credits.

This is inside baseball that most people don't know: You can click the InMail button and it'll send a message, but it goes to a different inbox that they never check. Don't use InMail credits. It's kind of annoying, but click View Profile and then send the connection request from there. Your response rate will be dramatically better.

Graduation season is coming and your network is your biggest asset but start building it now.

How we can work together:

1. Executive Demand Gen Partnership - We help Executives generate revenue from LinkedIn. If you are interested in working with us, apply here https://docs.google.com/forms/d/e/1FAIpQLScAHqdtwzCi-JIpcPkAEssdzV0C_l4k_eNKfFvV8edCLekxOg/viewform
   

2. LinkedIn Workshops for Sales Teams - If you lead a group of sellers and are interested in a workshop/presentation on how they can better use LinkedIn as a sales tool in 2026, please send me a note. These are very tactical and hands-on workshops.

3. Get Started with LinkedIn - Join 714+ individuals who have purchased this playbook to create content that sells on LinkedIn. This is the system I’ve used to help Executives generate over $10M from LinkedIn. https://hfanaroff19.gumroad.com/l/linkedinplaybook
   
   

   Book time to discuss any of these here https://calendly.com/harris-activate/linked-revenue-conversation.

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