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- Don't forget about the silent lurkers
Don't forget about the silent lurkers
They are the majority on LinkedIn
Welcome to The Revenue Generator
Hey there, it’s Harris!
Welcome to the Revenue Generator where I share 1 tactic each week that you can implement to help you generate more revenue.
A really tough part about measuring “success” in using LinkedIn for new sales is that the majority of people are silent lurkers.
They show up on LinkedIn and never like/comment on a single post.
And yet, they are reading.
Today’s Topic - The Silent Lurkers
The silent lurkers are the majority of people on social media.
They read your content consistently and never like or comment once.
I can’t tell you how many times I’ve talked with people in person who bring up a post I shared.
And they’ve never liked/commented once.
This is so important to remember especially when you are early on in creating content.
You have to trust and focus on providing value for 1 person.
That is always my recommendation and metric for success when I talk to people who are getting started.
If 1 person finds value or is entertained from your post - continue that a success.
And then you continue to build on that and want 2 people to find value.
The reality is that most people will give up after 2-3 posts because it seems like nobody cares.
You have to be willing to do it for 6+ months to really see results.
The longer you do it, the more it will compound.
How we can work together:
LinkedIn Partnership for Executives - We are currently oversubscribed for our LinkedIn Agency services, but as we continue to scale our team, we are opening a wait list with the expectation of bringing on additional clients starting in November. Apply here https://docs.google.com/forms/d/e/1FAIpQLScAHqdtwzCi-JIpcPkAEssdzV0C_l4k_eNKfFvV8edCLekxOg/viewform to put your name at the top of the list!
LinkedIn Workshops for Sales Teams - I have been doing in-person and virtual workshops for sales teams to help them understand how they can best use LinkedIn to generate new business opportunities.
Get Started with LinkedIn - Join 548+ individuals who have purchased this playbook to create content that sells on LinkedIn. This is the system I’ve used to help Executives generate over $2M from LinkedIn. https://hfanaroff19.gumroad.com/l/linkedinplaybook
Book time to discuss any of these here https://calendly.com/harris-activate/linked-revenue-conversation.
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