Welcome to The Revenue Generator

Hey there, it’s Harris!

Welcome to the Revenue Generator where I (usually) share 1 tactic each week that you can implement to help you generate more revenue.

Our ideal customer is someone with:

• A really big network

• That generates new sales and business development opportunities from that network

• And doesn’t have time to think through who they should be reaching out to from their network

So today I’ll be sharing how we help that type of person.

Let’s dive in.

Today’s Topic - How to find business development opportunities from your network

You’ve built the network already. 2,000+ connections, a decade of accepted requests, old clients, past colleagues, event contacts, and decision-makers who said "maybe later."

And now, you’re staring at it wondering:

"How do I actually turn this into something real?"

This is one of the TOP reasons executives and founders come to Linked Revenue.

Most executives and founders already have a built-up LinkedIn and don’t need to start from scratch. But they’re sitting on a gold mine (their LinkedIn network) because they haven’t figured out how to activate it.

If you’re not using your LinkedIn network as a relationship engine, you’re leaving pipeline, visibility, and revenue on the table.

Here's how to activate your LinkedIn network.

How to Activate Your LinkedIn Network

1. Reframe What Your Network Is: Your network is a blend of past clients, current industry peers, potential champions, and likely future collaborators.

Start by re-categorizing your network. Who are your:

• Dormant relationships (people who know you but haven’t heard from you in 6+ months)?

• High-interest lurkers (those who engage occasionally but never comment)?

• Trusted insiders (past clients, mentors, close colleagues)?

Once you identify these groups, your strategy becomes clearer.

1. Develop a Familiar, Low-Pressure Content Rhythm: You don’t need to post every day but you do need to show up regularly with a perspective that feels like you (and IS you) and offers something useful.

Try:

• Sharing a story from your past week that ties to a broader industry challenge

• Posting a perspective of an industry-related current event

• Reflecting on something a client, teammate, or peer said that stuck with you

When people recognize your name and find value in what you share, they start reaching out.

1. Use Content as a Bridge to Conversations: Every comment, like, or DM is a potential bridge to conversation. Set aside 15 minutes each week to:

• Check who engaged with your last two posts

• View their profiles

• Send a friendly message that references their role or recent content

Example: "Hey Taylor, saw you liked my post on reactivating dormant networks. Curious how your team is thinking about LinkedIn this year. Always enjoy your perspective."

Don’t think of this selling because it’s simply re-engaging.

1. Commenting as Relationship Practice: Commenting is where momentum is built. If you leave 3-5 high-quality comments that add perspective and value (on the right posts), that’s 3-5 opportunities per week to:

• Build visibility with second-degree connections

• Stay top of mind with key prospects

• Learn what your market is actually talking about

Remember, your comment needs to do at LEAST one of these things:

• Add a relevant thought

• Ask a smart question

• Build on the original post’s point

This is a high-leverage activity, especially if you’re short on time.

1. Track the Relationship Signals That Matter: LinkedIn gives subtle signals all the time that you need to watch for, such as:

• Someone viewing your profile but not connecting

• A like from someone you messaged months ago

• A comment from someone in your ICP who hasn’t responded to outreach

Log these moments and follow up in a way that acknowledges them and moves the relationship forward.

1. Reconnect: Don’t wait for the perfect excuse to message someone you haven’t spoken to in a while. Instead, create small moments that feel natural:

• Share an article and say, "Thought of you when I saw this. Curious what you think."

• Reference a shared interest: "Noticed you’re speaking at [event], would love to hear more about it."

• Bring up something timely in your industry: "Saw the news about [trend], how are you seeing that play out in your world?"

Let’s break that down:

8 came from warm outreach: people who were already connected to her, engaged with a post, and responded to an outreach message.

6 were pure inbound: people who reached out because they had been following her content and wanted to learn more.

Our client was sharing consistent, grounded posts about real issues communities are facing today:

• The human cost of preventable tragedies

• The role of tech and policy in building safer futures

• The importance of multi-generational education and engagement

• The tension between enforcement, equity, and public trust

At Linked Revenue, we specialize in helping executives turn their dormant networks into consistent, relationship-driven opportunity engines.

If you're ready to start activating what you've already built, we’re here to help you create, connect, and grow.

How we can work together:

1. LinkedIn Partnership for Executives - We help Executives generate revenue from LinkedIn and we are taking on new clients in August. If you are interested in working with us, apply here https://docs.google.com/forms/d/e/1FAIpQLScAHqdtwzCi-JIpcPkAEssdzV0C_l4k_eNKfFvV8edCLekxOg/viewform
   

2. LinkedIn Workshops for Sales Teams - I have 43 presentations booked for 2025 and am so excited to be growing this part of our business. If you lead a group of sellers and are interested in a workshop/presentation on how they can better use LinkedIn as a sales tool, reply to this email.

3. Get Started with LinkedIn - Join 651+ individuals who have purchased this playbook to create content that sells on LinkedIn. This is the system I’ve used to help Executives generate over $4M from LinkedIn. https://hfanaroff19.gumroad.com/l/linkedinplaybook
   
   

   Book time to discuss any of these here https://calendly.com/harris-activate/linked-revenue-conversation.

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